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WORK

From one of Australia's fastest growing Fashion labels, to dental businesses, auto mechanics and more, I have broad experiences in working with different niches. At the the end of the day there is a common strategy in every business. Build, Promote, Convert!

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WORK

ABOUT

I have been importing and wholesaling fashion accessories for many well-known labels for the past 20+ years.

I worked with international brands such as French Connection, FCUK, Von Duch, Everlast and many more.

Late 2017 I launched women’s designer fashion label “GEORGY COLLECTION” with my wife Georgina (who is the fashion designer).

We achieved many milestones during this venture, such as dressing celebrities like Jennifer Lopez & Teri Hatcher to name a few.

Within 2 years of operation, we were stocked in over 60 boutiques in Australia and many more in Europe. We were also stocked in Myer and The Iconic by 2019.

While building the GEORGY brand, we were constantly receiving ridiculous price quotes and promises from "marketing gurus”, yet none of them delivered on their promise!

This meant I needed to get the marketing and web design strategies right very quickly!

In the process, I spent LOTS of money and countless hours learning and testing different social media marketing and website conversion strategies.

As the label grew, Photography started to become even more important. We needed to shoot campaign, product and social content more often. Photography was becoming very time consuming and we really needed to keep this in-house so we could shoot at a moments notice.

Having a creative eye, I knew what image results were needed to stay "on brand", I just needed to understand some of the more technical skills. So again, I invested the time and money into honing my photographic skills.

I then became responsible for all campaign, product and creative content. From photoshoots in Paris (where it's hard to take a bad photo!), to indoor campaigns & product shoots in our very own photographic studio.

Now, I can help YOU with any marketing, photographic or website needs you have using the very same tactics and strategies that I implemented to take an unknown label from zero to the red carpet in Hollywood.

Let’s create some digital drama and cut through the noise...